SCNA "newsletter" or ... (fwd)

[Rod Clark]

> > Unfortunately we on the SCNA have not devoted the necessary attention
> > to what I consider one of the most critical duties of running a membership
> > organization:
> > regular communication with the membership.  

Doug and Marcia, 

   That "regular communication" should also be something that
encourages public discussion, as well as letting people know
what's going on. A newsletter, by itself, is a one-way
communication. E-mail is fine, but it's limited to enlightening
one person at a time, or very small numbers at a time. Too
often, people decide all kinds of things about SCN in e-mail
conversations, leaving everyone else in the dark. There's no
good substitute for ongoing two-way discussions among lots of
people, either in forums or on mailing lists (which to be more
effective would have to be massively subscribed, compared to the
SCN lists at present).

> > ___  Initiate a "real" newsletter which goes out to the membership on a
> > regular basis.
> > 
> > ____ Send out an electronic newsletter to SCNA members.

   The Web site's "test" home page is designed around presenting
changing content. The last time I checked, the home page was
about 25% of the total pages served on SCN. It's a shame not to
use it to actively communicate with people, instead of leaving
it as a "dead storage" area for unchanging content that's of
basically no interest to current subscribers.

Rod Clark

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